TorchLight Top Jobs April 2

TorchLight is one of the premier marketing and communications search and staffing firms in the Washington, DC metro area. We place mid- to senior-level professionals in contract, contract-to-hire and permanent marketing and communications roles in DC. Please check here regularly for our newest featured opportunities!

Direct Hire Role: CRM Director

We are interviewing for director of CRM for a software and services company in Alexandria, VA. The director will support sales, marketing and business developments efforts by consulting with clients to determine what offerings best fit their needs to engage their customer base.

Responsibilities:

  • Analyze qualitative and quantitative research and analytics to inform and optimize marketing programs to support sales efforts
  • Identify and target clients for direct marketing campaigns
  • Collect and interpret customer data and provide recommendations to improve the customer experience, drive customer acquisition, and secure customer retention
  • Facilitate client meetings and program development in partnership with account management and services teams
  • Ability to travel up to 40%

Qualifications:

  • At least 7 years of consulting/marketing and strategy experience
  • General understanding of CRM platforms, data and databases with the ability to speak to them at a high level
  • Strong data analytical skills and spreadsheet capabilities; can build detailed business cases and ROI modeling
  • Demonstrated ability to manage client relationships and execute complex business strategies
  • Ability to thrive in a fast-paced, highly-matrixed, collaborative environment
  • Advanced Excel and Salesforce experience desired
  • Bachelors degree required

Apply online

Contract Role: B2B Marketing Manager

orchLight seeks a marketing manager for a leading B2B publishing company in Arlington. This position works in tandem with sales and marketing teams to drive audience development for member events through the execution of digital and content marketing strategies.

Responsibilities:

  • Help define marketing strategy for business unit
  • Lead marketing initiatives to increase attendance for live and online events
  • Build landing pages and write copy for email campaigns
  • Assist with public relations outreach and marketing collateral development
  • Develop and nurture sponsor and channel relationships
  • Represent client at industry events and conferences

Qualifications:

  • 5+ years experience in event marketing/sponsorship and/or exhibitor marketing
  • Strong understanding of and experience with content marketing and earned media
  • Demonstrated experience with lead nurturing and customer segmentation practices
  • Experience launching new products and proven track record developing and growing revenue
  • Experience working collaboratively across multiple levels of management and cross functional groups
  • Bachelors degree or higher

Apply online

TorchLight places mid- to senior-level marketing, communications, product and analytics professionals with client companies across all industries in contract, contract-to-hire, and permanent roles in the DC metro area. Our extensive network and lengthy time in the marketing and communications field allows us to quickly and confidently match the right candidate with each open role. We partner with both client and candidate to ensure well-suited matches and long lasting relationships that lead to a 97% success rate with our placements. &

Posted in Candidates, Considering a Job Change, Contract Consultants, Uncategorized

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